Transforming Your Business for Print Profitability
Monday 11–12 noon
Changing communication preferences, rapid technology innovation, and the current economic climate create a need for new business practices in the printing industry. This panel, featuring three print leaders who participated in PRIMIR’s “Transformative Workflow Strategies for Print Applications” will discuss and provide an understanding of the major transformation that took place in their business, and the management process they implemented to make it happen.
Moderator:
Chris Bondy
Gannett Distinguished Professor, Interim Administrative Chair, School of Print Media, Rochester Institute of Technology
Before his professorship at RIT’s College of Imaging Arts and Sciences and appointment as interim administrative chair of RIT’s School of Print Media, Chris Bondy served as principal at Quest Consulting Solutions. In addition, he acted as group director of cross-media workflow solutions at InfoTrends. During his decades of industry experience, Bondy’s focus has included strategy implementation, business development, product planning, process re-engineering and sales/marketing. Commercial printing enterprises, publishing and in-plant printing companies, and manufacturers of graphic arts and marketing communication products and services have all benefited from his expertise.
Bondy has held several other leadership positions over his career including chief technology officer for Direct Mail Holdings, where he conceptualized and launched several next-generation Web-services solutions for consumer photo memory products and digital asset management. He also standardized all information technology applications across the company by driving common use of key software solutions.
Bondy graduated from RIT in 2007 with a master’s degree in new product development. He also studied graphic design and mass communications at Ambassador College and received his bachelor’s degree in interdisciplinary studies at New York Institute of Technology with a concentration in business marketing, behavioral science and graphic design.
Panelist:
Robert Blakely
Vice President Business Development, Echo Communicate, Inc.
Rob Blakely focuses on developing one-to-one marketing automation campaigns. Echo Communicate acquired Mr. Blakely’s IT consulting company, Cyber Exchange, in 2004, gaining his extensive expertise in communications-centric, cross-media publishing technologies. He oversees a team that uses cross-media publishing to reach consumers across all media channels with consistent messages relevant to the individual recipient in terms of content, presentation, timeliness and channel.
Panelist:
Jon Budington
President and CEO, Global Thinking
Jon Budington joined Global Printing in 1991 after graduation from RIT, rising rapidly through the company holding five different positions in ten years. In 2002, he was promoted to CEO and began transforming the business from a traditional printing company into an integrated communications firm. In 2006, he started Global Thinking, an in-house marketing agency focused on targeted web, print and email communications, which has become one of Washington D.C.’s premier creative agencies.
Panelist:
John Sisson
President, Universal Wilde
John Sisson has over 30 years of business experience and is responsible for Sales, Business Development and Operations across Wilde and The Wilde Agency. With more than 25 years in the Technology, Printing, Imaging, Marketing and Document Management sectors, his focus is on business development and growth through sound planning and execution in support of customer needs.